Four Social Media Marketing Lessons Learned From A Utah Community Bank Four Blogging Lessons Every Social Media Marketer Can Learn From One Banker WE’RE ALL MARKETERS. Whether you’re a blogger, advertiser, PR manager, programmer, SEO specialist, branding expert, or business owner—you’re a marketer. And if you’re reading this post, you’re likely a social media marketer…
Category Archives: Commentary
True Story: How Social Media Saved the Day
by Erin McBride, SMC of SLC member A few weeks ago my younger brother called me for help. He was stuck on the side of I-15 with a flat on his new Jetta GLI, and he didn’t know how to change the tire using the complicated repair kit. After enjoying the thrill that only an…
Member Profile: Janet Meiners Thaeler
It is the SMC of SLC’s pleasure to highlight member Janet Meiners Thaeler, recipient of a Utah Social Media Award in the “Best Social Media Content Guru” category. * * * * SMC: Janet, congrats on your award! What thoughts ran through your mind when you heard your name called? As you mentioned in your…
Why Small Businesses Fail at Social Media
by Scott Cowley, SMC of SLC member Social media for small business is awesome! It can quickly level the playing field with publicity, promotion, and market engagement at a fraction of the cost of traditional marketing channels. I’m convinced that any small business that engages consumers with blogging, Facebook, Twitter, and YouTube (among other platforms)…
The First Year of SMCSLC for Me
I sat down tonight to the computer four tasks to do before I went to bed: 1- Check-in on Twitter 2- Check-in on FaceBook 3- Check my FriendFeed 4- Look over the SMCSLC Blog It was when I logged into SMCSLC.org I realized something…2009 is rapidly ending. It was about a year ago that I…
Ragan Recognition Awards: Call for 2010 Entries
Just another opportunity for SMC of SLC members to shine! The sixth annual Ragan Recognition Awards showcases best practices in internal communications. Get feedback and recognition for your outstanding work — from sharp headlines to internal blogs, from employee magazines to intranet sites — show ‘em what ya got! 2010 Categories: Best social media strategy…
A Proposed Change: Engaging, Not Just Socializing
by Erin McBride, SMC of SLC member Social media marketing is still in its infancy. The potential for these new communication tools is still not yet known, but we love brainstorming possibilities. Today, I would like to propose my own humble suggestion: that we stop calling it social media marketing. To better encapsulate and explain…
Member Profile: Josh Hanagarne
It is the SMC of SLC’s pleasure to highlight new member Josh Hanagarne, recipient of a 2009 Utah Social Media Award for his blog, World’s Strongest Librarian. His acceptance speech generated a lot of buzz, so we wanted members to have a chance to get to know him better. * …
Member Profile: Kevin Young
It is the SMC of SLC’s pleasure to highlight new member Kevin Young: biologist, environmentalist, entrepreneur, and enthusiastic student of social media. * * * * SMC: Welcome, Kevin, to the…
Social Media Minute – You Should Be In It!
Every week UtahPulse educates and enlightens Utah’s business leaders about social media through the “Social Media Minute.” Since members of SMC of SLC are on the forefront of social media, our members write the Minute! As we head towards 2010, we’re looking for a variety of folks who would be interested in contributing to the Minute next year. It’s…
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