Twitter took steps to follow Google’s paid advertising model this week when the social media company announced that it will be introducing advertisements that let companies pay to have messages appear in user-performed searches. The move is likely in response to pressure about how to derive profits from Twitter’s 70-users. Twitter has waited until now…
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The Library of Congress announced this week that it has acquired every public tweet since Twitter’s service began four years ago, including the first-ever tweet from Twitter co-founder Jack Dorsey and President Obama’s tweet about winning the 2008 election. “Library acquires ENTIRE Twitter archive. ALL tweets,” the Library of Congress tweeted Tuesday. The library insists…
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by Andrew Shaw, SMC of SLC member You might think of a library as a books-only zone, but in the last year or two, social media sites have been a hot topic among libraries of all stripes. Academic librarians know that students make daily connections on Facebook, so the library should be on Facebook, as…
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By Mike Jensen, SMC of SLC member Implementing social media for MonaVie, one of the fastest growing private companies in the world (Inc. Magazine 2009) with more than 1 million distributors worldwide and 500 employees, has been one of the most exciting and fulfilling opportunities I’ve ever had. For most companies or organizations, including social…
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Join SMCSLC at 11:30 a.m. on April 8 for a panel discussion of how social media can successfully integrate into traditional marketing and advertising campaigns. You’ll hear how local public relations, marketing and news-media experts have overcome challenges with the new medium, and learn how they’ve successfully integrated social media into their existing area of…
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Join notable Utah social media leaders this Thursday, March 25th, at 8 p.m. MST for a blogger teleconference. The live phone conference, called Chatter, is open to all who are interested and participation is free. Courtney Kendrick of CjaneRun.com, Elisa from MormonMommyBlogs, Vanessa of INeverGrewUp, Sue Marchant of Navel Gazing, Emily Cushing of MyGiveawayToday and others will…
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by Josh Peters, SMC of SLC member In part one, integrating your social media marketing, I talked about what to do to prepare for integration and did an over view of what it takes to get it ready. Here, we’re going to go over the offline side of integration. In the next one (which will be…
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iPad’s Impact on Social Media: What Can We Expect?
While it may be too soon to get a definitive picture of how the iPad will impact social media, there are a number of factors worth mentioning when assessing its influence on our behaviors, and on the social networks we behave in. Accessibility: The iPad facilitates a better mobile experience for using social media than…
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